Your First Campaign

3 min readUpdated 2026-04-12

Creating Your First Campaign

Navigate to Campaigns in the sidebar and click New Campaign. You'll need:

  1. Campaign Name — A short, descriptive name (e.g., "Q1 Restaurant Outreach")
  2. Goal — What you want to achieve (e.g., "Book 10 demo calls with restaurant owners")
  3. Target Audience — Industry, location, and any additional criteria
  4. Duration — How many days the campaign should run (default: 30)

What Happens Next

Your AI agent takes over from here:

  1. Lead Generation — Finds potential leads matching your target audience
  2. Email Verification — Validates all email addresses before sending
  3. Outreach — Sends personalized emails on your behalf
  4. Follow-ups — Automatically follows up with non-responders
  5. Hot Lead Detection — Flags interested responses for your attention

Email Warmup

New campaigns start with a 5-day warmup period. Your agent ramps up email volume over 5 days to reach your plan's full daily limit. Starting volume depends on your plan — Free starts at 2/day, Pro at 5/day, and Ultra at 10/day. This protects your sender reputation and builds domain trust with email providers.

Monitoring Progress

Track your campaign from the dashboard:

  • Stat Cards show emails sent, replies, and hot leads
  • Activity Feed shows real-time agent actions
  • Campaign Overview shows all active campaigns at a glance

Ready to automate your outreach?

LeadClaw's AI agent handles lead generation, personalized emails, and follow-ups — so you can focus on closing deals.