Email Templates & Personalization

AI-Generated Emails

Your agent doesn't use static templates. Instead, it crafts each email individually based on:

• Your business profile — Services, tone, and unique value propositions
• The lead's information — Their business, industry, location, and website
• Campaign context — Your stated goals and target audience
• Communication style — The tone profile established during onboarding

Email Structure

Every outreach email includes:

1. Personalized opening — References something specific about the lead's business
2. Value proposition — How your services could help them
3. Clear call to action — What you'd like them to do next
4. Professional signature — Your agent's name, "Assistant for [Business Name]"
5. Compliance footer — Physical address and unsubscribe link

Content Guardrails

Before sending, every email is checked for:

• Spam trigger words
• Appropriate length and tone
• Required compliance elements (unsubscribe link, physical address)
• Factual accuracy against your business profile

Follow-ups

Your agent sends up to 1 follow-up email to non-responders, spaced appropriately. Each follow-up adds new context rather than repeating the original message.