Connecting Your Social and Ad Accounts
Key Takeaway
Connect your accounts on the Connections page so your agent can publish and spend, not just draft. Social platforms and Meta Ads connect in one tap; Google Ads is still finishing an external review, so some accounts may not connect yet.
Connect your social and ad accounts so your agent can actually publish and spend on your behalf, not just draft things and wait. It takes about a minute per platform.
Why you need to connect anything
Your agent can write posts and build ad campaigns without any of this. But writing isn't the same as publishing.
To post on Facebook, Instagram, X, or LinkedIn, or to launch a Meta or Google ad campaign, LeadClaw needs permission on that specific account. With the one-tap connect flow, that permission comes from you on the platform's own login screen, so there's no password to hand over.
Where to connect
Go to Connections in the sidebar. You'll see two sections on one page: Social accounts up top, Ad accounts below it.
If you land on an old link for Settings > Connections or Settings > Ad accounts, don't worry. Both routes now forward you straight to Connections.
Connecting a social platform
LeadClaw currently supports four networks: Facebook, Instagram, X, and LinkedIn.
Each one shows as a row with a Connect button. Click it, and here's what happens:
- A small window opens showing that platform's own login screen.
- Log in and approve access, the same way you would for any other app.
- Watch the row. Once you approve, it flips from Connect to a green Connected badge, usually within a few seconds.
If you get pulled away and the window closes early, nothing is lost. The row just stays on Connect and you can try again whenever you're ready.
Connecting an ad account
Ad accounts work the same way, with two platforms instead of four: Meta Ads and Google Ads.
Meta Ads connects in one tap. Click Connect, approve access on Facebook's screen, and you're done. LeadClaw pulls in your ad account and your Page automatically, since every Meta ad publishes under a Page.
Google Ads is still rolling out. The Connect button works, but Google is still finishing an external review on our side, so some accounts may not connect cleanly yet. If yours doesn't go through, that's expected right now, not something broken on your end.
With one-tap connect there's no password to hand over. You log in and approve on Meta's or Google's own screen, the same as connecting any other app. If you already manage your own API tokens, ad accounts also offer an advanced manual option, but most people never need it.
What "connected" looks like
A connected row shows a green Connected badge instead of the Connect button. For social accounts you'll also see the actual page or profile name underneath, so you know exactly which account is hooked up.
Hover over a connected row and a small x appears. Click it if you ever want to disconnect. It'll ask you to confirm first.
Right after you connect something, LeadClaw may ask if you want to turn that channel on for your current goal. Say yes and your agent starts working it right away.
What your agent can do before you connect
Nothing is blocked while you get set up. Your agent can draft posts and build ad campaigns for a channel before it's connected. Those drafts just sit there waiting.
The moment you connect that platform, whatever's already drafted becomes something your agent can actually post or launch, once you approve it. Nothing spends money or goes live without your sign-off, connected or not.
Next: see how your agent turns a connected channel into scheduled posts or a live campaign.
Related Articles
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How LeadClaw's agent drafts, schedules, and posts social content for Facebook, Instagram, X, and LinkedIn, and where you approve every post.
How Your Agent Runs Paid Ads
How your agent builds Google Ads and Meta Ads campaigns under a goal, why nothing spends until you approve, and why paid ads need Pro or Ultra.
How Goals Work
A goal is what you want your agent to achieve. Email, paid ads, and social content run as tactics underneath it. Here is how goals work in LeadClaw.
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