What's the most a single campaign can spend per day?

$500 a day, maximum. No campaign can be approved above that, even after edits.

What happens with larger ad budgets?

A daily budget of $100 or more gets flagged in your Needs you queue so it stands out for a closer look. It is a nudge, not a block.

How many ad campaigns can run at the same time?

Up to 3, counting ones waiting for approval, staged and paused, or live. Wrap one up or reject it to free a slot for the next proposal.

Is there a monthly limit too?

Yes. Pro accounts cap approved ad spend at $5,000 a month total; Ultra goes up to $20,000. Trial accounts can't spend on ads at all.

Does LeadClaw ever hold my ad budget?

No. Spend goes straight to your own connected Google Ads or Meta Ads account. These limits protect that account, not a LeadClaw balance.

Ad Budgets and Spend Limits

Paid ad spend has hard ceilings built in, so one bad proposal can't blow up your budget. Here's exactly what's capped and why.

The daily budget cap

No single ad campaign can carry a daily budget over $500. That's the absolute ceiling, whether the budget came from your agent's first draft or was adjusted afterward. It applies the same way on Google Ads and Meta Ads.

The $100 flag

A campaign with a daily budget of $100 or more gets flagged in your Needs you queue, so a larger number always stands out for a closer look before you approve. It's not a block, just a nudge to give bigger spend a second look.

Up to 3 campaigns at once

Your agent can have up to 3 ad campaigns in flight at the same time, counting anything waiting for approval, staged and paused, or actually live. Reject one or let a campaign wrap up and that slot opens back up. This keeps the approval queue from piling up faster than you can review it.

Monthly ceilings by plan

On top of the per-campaign cap, there's a running monthly ceiling on approved ad spend. Pro caps it at $5,000 a month across all your campaigns; Ultra raises that to $20,000. A trial account can't spend on ads at all, so this ceiling only kicks in once you're on a paid plan.

It's still your money, your account

Every one of these limits protects spend that lands in your own connected Google Ads or Meta Ads account, not a LeadClaw balance. LeadClaw never holds ad budget on your behalf. These caps guard against a runaway proposal, not against LeadClaw's own billing.