Training Your Agent Effectively
3 min readUpdated 2026-02-16
How Agent Training Works
Your agent learns from two sources:
- Campaign results — What gets replies vs. what gets ignored
- Your direct feedback — Instructions you give via chat, email, or SMS
Giving Effective Feedback
Be Specific
| Vague (unhelpful) | Specific (helpful) |
|---|---|
| "Write better emails" | "Lead with the pain point, not our services" |
| "Find better leads" | "Focus on businesses with fewer than 10 employees" |
| "Be more professional" | "Use 'Dear [Name]' instead of 'Hey [Name]'" |
| "This isn't working" | "Reply rate is 1% — try a different opening angle" |
Use the Right Channel
- Chat for quick adjustments: "Tone down the exclamation marks"
- Email for detailed instructions: "Here's a case study to reference in healthcare campaigns"
- Settings for permanent changes: Update business profile, offerings, tone preferences
Timing Matters
- Give feedback after reviewing a full day's activity, not after one email
- Look for patterns before correcting — one bad email isn't a trend
- Allow 3-5 days after giving feedback to see results
What You Can Train
| Aspect | How to Adjust |
|---|---|
| Tone | Chat: "Be more casual / formal / friendly" |
| Opening angle | Chat: "Lead with our free consultation offer" |
| Target focus | Campaign settings: Adjust audience criteria |
| Follow-up style | Chat: "Make follow-ups shorter" |
| Subject lines | Chat: "Use questions as subject lines" |
| Call to action | Campaign goal: Be more specific about desired outcome |
What Your Agent Tracks
In each daily report, your agent shares:
- Learnings — What it's discovering about your audience
- Performance trends — What's improving or declining
- Recommendations — Suggested adjustments based on data
Review these sections to understand how your agent is adapting.
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